Brand Assets
Logo & Branding
Download the Horizon Care Services logo in all approved formats and colour variants. Exports include high-resolution PNG, transparent-background PNG, and scalable SVG.
Logo — Stacked
Mark with name below. Use for square-format placements and profile images.
5 colour variants
Logo — Horizontal
Mark with name alongside. Primary lockup for headers, email signatures, and documents.
5 colour variants
Logo Mark
Standalone mark. Use only where Horizon Care Services is already identified by context.
5 colour variants
Logo Mark — SVG
Vector format for print, large-format reproduction, and use in design software. Each file is transparent-background with the colour baked in.
5 colour variants
Merchandise
Merchandise Assets
Print-ready artwork for branded merchandise. Two formats: pen barrel (landscape strip) and mug panel (portrait). Each in five colour variants, with and without the office number. All files pre-rendered — no generation on download.
2 formats · 5 colours
Pen
Landscape strip for pen barrel printing. Logo, name, website, and office number.
5 colour variants
Mug — Without Number
Portrait panel for mug printing. Large mark with name and website below.
5 colour variants
Mug — With Number
Portrait panel including the office number below the website.
5 colour variants
Banners
Full-width banner exports at 1920 × 640 px for social media headers, presentations, and documents. HD at 1×; Ultra HD at 2×.
2 layouts
Healthcare Staffing · England
Staffing that holds
care steady.
Reliable healthcare staffing for NHS and care providers across England.
Email Template
General-purpose email layout with the brand signature. Copy it styled or as plain text, paste it into a new message, and swap in your name, job title, and message before sending.
Catch-all layout
Layout notes
- One clear message per email, in short paragraphs — easy to read and act on.
- Sign off with "Kind regards," followed by your name and job title.
- The signature carries the full contact details, so the body never has to.
- Signature uses Midnight Red and the horizontal lockup — do not restyle it.
- For every email to open styled automatically, paste the signature once into your mail app’s signature settings.
Styled keeps the branding when pasted into a new message; plain text works anywhere.
Hello,
[Placeholder body text — replace this with your message. Keep to one clear request per email, in short paragraphs, so the recipient can act on it quickly.]
Kind regards,
[Your Name]
[Job Title]
Horizon Care Services
Healthcare Staffing · England
Horizon Care Services Ltd · 475B Cheetham Hill Road, Manchester, M8 9LR
Tel 020 3757 2767 · contact@horizoncareservices.org · www.horizoncareservices.org
Brand Colours
Midnight Red
#5C1020
Primary brand
White
#FFFFFF
Primary base
Cream
#F7F3EE
Warm base
Charcoal
#1C1814
Dark base
Deep
#0E0C0A
Deepest dark
Typography
Source Serif 4
DisplayHorizon Care
Compassionate care, every day.
Supporting families across Greater Manchester
- Axes
- opsz 8–60 · wght 200–900
- Use for
- Page titles, section headings, hero text, pull quotes, editorial display
- Avoid
- Body copy under 14 px, data tables, UI controls
Bricolage Grotesque
Body · UISupporting families
Across Greater Manchester.
Our care workers are selected for both clinical skill and the warmth that makes a real difference to daily life.
- Axes
- wdth 75–100 · wght 200–800
- Use for
- Body copy, navigation, labels, buttons, captions, forms
- Avoid
- Display sizes above 48 px, decorative editorial headings
Clear space
Maintain clear space around the logo equal to the height of the mark. Never crowd the logo with other elements.
Minimum size
The horizontal lockup should not be reproduced smaller than 120 px wide. The standalone mark should not be smaller than 24 px.
Misuse
Do not recolour, rotate, stretch, add effects, or rearrange elements of the logo. Use only the approved colour variants on this page.